Jeff Parcells, Athletic Director, Dover Sherborn High School



  1. Why do you care so much about preventing drug and alcohol use among Dover-Sherborn teens?

As someone who has worked in education for many years, I have witnessed numerous students get caught up in some very difficult situations surrounding drugs and alcohol.  Today, we see extreme cases of addiction, not only to alcohol and drugs used for ‘recreation’, but we now have a new crisis on our hands with opioid use.  We, as a community, need to do everything in our power to prevent substance abuse with our students and help educate them on the real life consequences that can follow such abuse.

  1. What would you say is the most important thing that we, as parents, can do to help prevent our children from underage drinking and using drugs?

Help enforce the laws that the Commonwealth have set.  Send the message that you will not allow such usage and explain the many consequences that may result from underage drinking / drug use.  There are many new cases of families being charged under the ‘Social Host Law’ where people can be brought to court or even lose their homes!  Is it worth it?  Draw the line and stick to it.

  1. What is one message you would give to DS students if you could really get their attention?

This is plain and simple…you must be willing to own the consequence of your decisions.  It’s like driving a car down the Mass Pike at 90mph…that is choice you make, but you must be willing to pay the price if you get pulled over.  Make the right choice!  Do not put yourself, or others, in a situation that can be harmful.

  1. What is your reason for staying involved in SPAN-DS?

SPAN-DS is one of the first groups I met with upon arriving to DS.  The group is super invested in prevention and helping to support all of our kids.  I am fortunate to have their involvement in my seasonal Meet the Coach Night events and hope for a continued partnership in other such events.  


This is my second year in the Dover-Sherborn Regional School District as the High School Athletic Director.  

I was drawn to apply for the position of AD for a few reasons.  First, the reputation of the school was second to none.  The quality of education that DS students receive is top notch and the community is very supportive of its schools.  Second, I enjoy the ‘small school’ environment.  I have always worked in a smaller district and feel that you can get to know kids and families much easier than that of a large school.  Lastly, the level of athletic play that DS offers and the results that are produced made coming here very intriguing.  For a small school, most of our teams are at the top of leader board in our league and division.  DS has hundreds of high quality student-athletes and I am fortunate to be here!

I grew up in the town of Uxbridge, a small town in the Blackstone Valley portion of Central Massachusetts along the Rhode Island border.  I had the good fortune of going back to my hometown school as a social studies teacher, head football coach and assistant basketball coach between the years of 1998-2004. In 2003, I decided to go back to school and get my Maser of Education degree in Counseling Psychology and became a high school guidance counselor.  After completing an internship at the very large Framingham High School, I was fortunate to be hired as a guidance counselor.  The nine years prior to me coming to DS, I served as a school counselor at Sutton High School.  In addition to being a counselor at Sutton, I continued to coach football at a neighboring school and also became the athletic director at Sutton for my last 3 years there.  Sutton was a great place to work but it was a pretty busy role serving as a counselor and athletic director at the same time…and I am delighted to be doing only one job now!

I have been involved with SPAN-DS since this past summer when I had the opportunity to meet with a few members.  I have tried to help and assist with their efforts to the best of my ability and hope to continue our relationship as we move forward into a new school year. 



SPAN-DS seeks to prevent and decrease substance abuse in our communities, especially among youth. To that end we help build networks among parents, students, and other individuals that will:
  • Heighten awareness
  • Promote responsible behaviors
  • Encourage strong support systems


If you would like to make a donation, you may write a check payable to SPAN-DS and mail it to PO Box 40, Dover, MA 02030 or pay with your credit card via the donation link below. SPAN-DS is a 501c3 organization and donations are tax deductible in accordance with applicable laws.
%d bloggers like this: